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    Mars Foodservices

    4lb Foodservice Pack Brochure

    Foodservice brokers and distributors are bombarded with literature every day. When Mars Foodservices launched their new product packaging size, it was important to develop a piece that wouldn't be over looked. Brightly colored, bold product shots and clear statements, combined with a $25 VISA® Gift Card offer, helped this product brochure get the attention it deserved.

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    Mars Foodservice/Wrigley

    Character Trading Cards

    Character trading cards were well received, packaged with a single stick of Wrigley gum and sealed in a cellophane wrapper mimicking traditional trading cards in this event invitation.

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    Brochures

    Small Business Tri-Fold Brochures

    Inexpensive marketing materials do not have to look inexpensive. ThinkWork has helped countless small businesses gain the respect they deserve with affordable, professional looking sales and marketing materials.

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    Caseni

    Stationery Design

    Maintaining the elegance of the Caseni brand was easily carried through to the business card, letterhead and envelope by utilizing design elements of the logo.

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    Mars Foodservices

    Product Sell Sheet

    An exciting, brightly colored background aids in highlighting each element of this product sell sheet. Bold type treatments and well thought out copy points makes this handout command attention.

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    Wrigley

    Gum Rack Topper

    This rack topper, custom fit to a pre-existing, wire counter rack appeared in participating Dunkin Donuts stores. The rack was used to test gum sales when combined with a coffee / doughnut offer or as a single POP sale.

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    Mars Foodservices

    Operator Promotion

    This uniquely shaped and boldly designed incentive promotion gained the attention of select operators across America. The "Deal of the Decade" theme promoted enticing reward items from the past decade of technological advancements as well as preloaded VISA® gift cards.

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    Mansion Ridge Country Club

    Naming and Designing Monthly Newsletter

    The member's newsletter at Mansion Ridge needed a name that was a familiar phrase to golfers. Divot - the hole or dent created from a golf ball or golf club hitting the ground causing golf courses to dedicate daily crews to repair them seemed a fitting name given the newsletter's by-line "A publication dedicated to the course, the club and the game"

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    Mars Foodservices

    Freezer Brochure

    Highlighting the currently available, branded freezers as well as branded Mars ice cream products was fun in this retro styled brochure. The use of a 1950's style freezer and Red M&M'S® character helped make an otherwise technical brochure exciting and fun.

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    Mars Foodservices

    SNICKERS® Pizza Mailing

    Laminated, circular brochure enclosed along with the ingredients and instructions to make a personal sized sample SNICKERS® Pizza was well received by Gatti's Pizza Franchisees

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    Mars Foodservices

    Operator, Distributor & Broker Incentive Program

    The creative concept behind this piece allowed for so many themed tie-ins. From the referee jersey folder design to the descriptive copy created to identify the reward levels, the GridIron Classic was a winning program across the board.

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    International Bond & Marine

    Capabilities Brochure

    Insuring the shipping industry is big business and requires a brochure with powerful imagery. The use of large dramatically cropped photos helped sell this design concept through to the client and ultimately re-steered IB&M's entire marketing philosophy.

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    IMIFABI TALC

    Pocket Folder Design

    Imifabi was looking for a way to present their products as well as a way to present the uses of their product and found security in this multi functioning pocket folder. The exterior showcases industries that use large amounts of talc and the interior describes which products are best for each industry.

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    Mars Foodservices

    Featured Product Signage

    Highly recognizable M&M'S® characters used on signage created for both Intrawest ski resorts and Nascar race tracks help highlight the Mars brands with images of available products at the location's concession stands.

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    Nova

    Business Card Design

    Creating a unique business card that suggests innovation at first glance helps the folks in Masterfoods NOVA division present their departmental philosophy.

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    Pioneer New Media Technologies

    Direct Mail

    Delivering an 18% return rate, this diecut, direct mail piece, mailed to tradeshow attendees was 17.5% more successful than the average direct mail return rate in the United States.

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    Pioneer Electronics New Media Technologies

    DVD-Video Titles

    A consistent awareness campaign titled "Across the Nation" educated teachers of the available, lesson plan DVD titles for their DVD-Video players, marketed to the education industry.

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    Pioneer New Media Technologies

    Product Brochure

    Large imagery and bold copy helped Pioneer's Plasma Panels attract attention with this business to business direct mail piece.

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    Wrigley

    Power of the Tower Spec Sheet

    Brightly designed to introduce the new Wrigley gum tower counter display these spec sheets boast the unit's size, item numbers, unit codes and brand statistics making it an invaluable sales tool.

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    Mars Marketing

    Pure Dark

    This pocketed presentation folder reflects the brand's "Harvested from Nature" tagline with a holistic, natural presence.

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    Mars Foodservices

    Dairy Queen BLIZZARD® Naming Contest Card

    To help drive traffic to the Mars Chocolate North America trade show booth, ThinkWork Creative helped develop a contest where tradeshow attendees filled out this recipe contest card to submit their recipe concepts for a chance to name the next SNICKERS® inclusion BLIZZARD®.

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    Mars Foodservices

    M&M'S® MINIS®

    Rita's Ice, exclusive, local, buy one get one free coupon offer helped introduce a new sundae into Rita's line of delicious custard treats.

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    RoadKing Logistics

    AWARD WINNING Brand Initiative

    Logo development incorporated into corporate business card.

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    Shamrock Lacrosse

    Brand Initiative

    Shamrock Lacrosse, now sold under Onyx Lacrosse, quickly became a contender in the production and sale of lacrosse equipment in the US. With huge marketing dollars behind their competitors Shamrock Lacrosse needed to take a more personal approach. The familiar shamrock icon was the main focus behind the brand. The "S" & "L" Shamrock logo was printed on stickers that were given away with each purchase.

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    TARANTO & ASSOCIATES

    Logo Development, Capabilities Brochure

    Bright, multi colored, square shaped capabilities brochure sets CPA - Financial Advisors, Taranto and Associates, apart from their competitors, helping them prepare for their future.

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    TD Ameritrade

    Funnel Management Promotion

    TD Ameritrade's Director of Institutional Learning and Development wanted a strong marketing tool to educate its employees on the proper use of its funnel management sales method. The uniqueness of this marketing piece provided longer desk-staying power which was just the tool needed to keep the message alive.

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    Mars Foodservices

    Event Table Tent

    Sponsorship event signage clearly displays US brand statistics and packaging. Well known M&M'S® character illustrated to simulate movie sponsorship character adds to the dramatic overtone.

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    Mars Direct

    MLB Baseball PDQ

    This shipper and shelf display combination presented the My M&M'S®, Major League Baseball, 4oz bags in seven major markets. The interchangeable center panels were affixed with a custom printed label identifying each individual MLB team.

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    Mars Foodservices

    M&M'S® Racing, Kid's Food Carrier

    Presented to restaurant chains across the country, the NASCAR® branded food carrier designed to hold a child's portion burger and fries with funsize M&M'S® treat was a huge success.

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    Anthem Worldwide

    108 Count Mix Bags

    A large swirl shaped window, accented with brightly colored highlights helps showcase the brands while bold, hand drawn type aids in identifying the contents.

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    MARS Direct

    My M&M'S® Disney® Packaging

    A simple design of the My M&M'S® Disney® 7oz. bag was the task, to minimize the distraction of overpowering graphics, putting the emphasis on the product. These bags are filled with your favorite custom printed M&M'S® Disney® characters and colors.

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    Pioneer New Media Technologies

    DVDesigner Software Packaging

    Package design for DVD design and planning software. Marketing to IT professionals helped to steer the graphic solution, a collage of IT related images combined with a bold straight forward type treatment.

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    Mars Direct

    My M&M'S® 7 oz KISS® Character Bags

    The reaches of Gene Simmon's marketing arm is limitless. When "faced" with the task of designing a single, 7 oz, My M&M'S® bag for the infamous rock band, KISS® (to be sold exclusively within Walmart) ThinkWork went above and beyond and delivered 4 skews, designing an individual bag for each of the KISS® band members by highlighting their specific makeup characteristics.

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    Mars Direct

    KISS® themed My M&M'S® Walmart PDQ

    This multi-unit shipper doubled as a display on the shelves of Walmarts® across the country, attracting the attention of all age groups.

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    Doak Dermatologics

    Le Pont Beauty Enhancer Packaging

    Anti-wrinkle dermal patch package design custom engineered to house 12, double patch envelopes and a 2oz bottle of La Pont™ Lift-Away Botanical Oils.

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    LuLo Electric

    T-shirts

    The LuLo T-shirt and package design for customer giveaway was well received. The uniquely packaged, lightning bolt shaped, shrink wrapped T's help LuLo stand out in a heavily competitive industry.

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    Mars Direct

    MLB 4oz M&M'S® Bags

    Major League Baseball, 4oz bags sold in seven major markets with custom printed M&M'S® of each markets local MLB team. A large window clearly displays the product to help entice point of purchase sales.

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    MARS Direct

    My M&M'S® Sports Packaging

    My M&M'S® NBA and NFL 7oz. bag design maintains its athletic appeal without losing the premium nature of the brand.

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    Mars Chocolate North America

    M&M'S® Branded, Character Dispenser

    "Mulligan-ville" type treatment and first in series label graphic development for packaging.

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    Pannela

    12 oz Fruit Juice Can Mock-Ups

    In this case, printing on aluminum cans in small quantities, economically didn't make sense. ThinkWork applied a shrink-wrap label to a standard 12oz soda can that was sprayed silver to eliminate show though. The end result appeared to be the professionally printed finished product you see here.

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    Mars Foodservices

    Branded Pizza Box

    Two-color Mars branded pizza boxes were designed as a combo-promotion helping promote the sale of Mars brands with in pizzerias.

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    VEGEX®

    Package Design

    Vegex® Flavor Enhancers spiced up the spice isle of Shoprite grocery stores. Brightly colored labels boldly capture the essence of each individual flavor, giving Vegex a noticeable shelf presence. 3 of 5 flavors shown here.

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    Agro Labs

    Packaging Mock-Ups

    Multiple, high quality, laminated prints mounted to 14pt board are precision hand cut, glued and folded to create a fully functional carton comp which will be filled with product and use to help drive sales. ThinkWork delivered quantities from as few as 1 to as many as 50 of each brand.

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    Mars Packaging

    Gift Box Mock-Up

    Gift presentation made more elegant with a customized, branded, hinged setup box designed to hold a crystal bowl and 9.5oz bag of product.

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    Elegant Favors

    Gift Bag and Business Card

    Creating a gift bag for a company that sells the services of distinctive gifts and favors was a tall order. In this case ThinkWork's Summit award winning Elegant Favors logo made the task easier.

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    Wrigley

    Dunkin' Donuts® Gum/Gift Card Rack

    When asked to develop a counter display that presents Wrigley brand gums on the counter of Dunkin' Donuts® stores, ThinkWork chose to combine gift cards as well as gum, minimizing the footprint of available, valuable counter space. This custom engineered, branded display entitled (Gum Sleigh) was designed with storage for two additional boxes of gum as well as four highly visible gift card compartments.

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    Anthem Worldwide

    Valentine's Day Packaging Mock-Up

    Custom fitting the heart shaped graphics to the lid of this thermoformed tray worked out well in the delivery of 8 finished Mock-Ups.

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    Herbal Skin Essentials

    Foaming Gel Cleanser Carton Concept

    This carton engineering is certainly not new but works perfectly for this application. Mimicking the elegant curves of the female form, the visual appeal of the packaging itself can often provide the consumer with a level of comfort in the product.

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    Panasonic®

    Mock-up

    Fully functional carton comps house both a flashlight and two Panasonic® batteries created from the client's supplied artwork. High gloss lamination added to the comps durability during sales presentations.

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    Anthem Worldwide

    Popable Pouch Mock-ups

    Multiple duplicate comps delivered. (Client supplied artwork). 5 each of 2 flavors.

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    Mars Research & Development

    Scent Infuser

    When asked to explore the possibility of scenting supermarket candy aisles with the indulgent smell of chocolate, ThinkWork Creative engineered and fabricated the DOVE® Chocolate Scent Infuser shelf hanger.

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    Mars Research & Development

    SNICKERS® Marathon® Mock-Up

    1 of 80 comps delivered. (Client supplied artwork). 20 each of 4 flavors. Chocolate Peanut shown here.

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    Mars Foodservices

    New Product Concept, Name, Package Development

    Spoonfulls' functional thermaform container, shaped and used like a spoon, makes housing 1oz of America's favorite chocolate candies perfect for consumer recognition. Simply tear away the custom printed top-sealed moisture barrier, pour into your ice cream sundae and use the spoon shaped container as a spoon.

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    CHARTER PARTNERS

    Waste Basket

    Custom, tapered, hand-stitched, leather wastebasket, sourced out to South American leather craftsmen with a clear coat finish, the perfect gift for clients.

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    Bergen Hills Country Club

    The 75th Anniversary Type Treatment worked well in a variety of sizes for use on golf balls to banners.

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    Caseni

    Logo Development

    This well crafted mark uses the power and the social connectivity of the color red. Red has more personal associations than any other color. When combined with the mental softness of flowers, the company's purpose of the importance of style is eminent.

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    Complete Maintenance Building Services

    Logo Development

    A bold graphic provides a sense of strength and security while maintaining the elegance needed to suggest professionalism.

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    Catch and Release Angler's National Club

    Name and Brand Identity

    When a group of fishermen, concerned about the alarming number of fish that die from the stress of being caught because of being held for hours in a tank, weighed, then released during fishing tournaments, ThinkWork was eager to help. Naming the group and using the acronym was ideal given the acronyms multiple meanings. (Progressive - Crank Bait)

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    Elegant Favors

    Brand Identity

    The successful development of this mark earned ThinkWork a Communicator Design Award. The free flowing, ribbonesque "E" immediately presents the company's emphasis on elegance and reinforces the message of distinctive gifts and favors.

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    Game Day Gear

    Logo Development

    The Gameday Gear brand is one of Shamrock Lacrosse's first off shoot brands. This mark needed to be versatile to allow for easy and clean reproduction in multiple sizes and production methods.

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    Idium Products

    Business Card Design

    Simplicity in design can often be overlooked. A clean business card clearly identifies the important information and in this case presents the company as intellectual and organized.

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    IGCN

    Logo Development

    IGCN's message of connectivity helped inspire its mark with a continuously connected type treatment and spanning globe graphic.

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    Iversol

    Logo Development and Tagline

    Engineering firms seldom have exciting brand presence. Their marketing materials often littered with boring font selection and overly technical copy. The Iversol mark is the polar opposite. The radiating beacon graphic and inspiring tagline solidifies Iversol's position as innovators in the industry.

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    JustWrite

    Logo Development

    Sometimes simple is better. The JustWrite mark is clean and crisp. As precise as grammar or spelling yet colorful and whimsical not unlike the creative process embedded in every piece of writing that goes out their doors.

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    LuLo Electric

    Logo Development

    LuLo, an abbreviation of the owner's twin boys Luke and Logan, helped inspire the graphic for this "shockingly" fun mark. The receptacle graphic is the marks defining feature, providing both personality and ease of recognition. Combined with a bold, customized font, this mark was an easy selection for entry into the Communicator Design Awards where it earned a global, silver, brand initiative award.

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    Anthem Worldwide

    Type Treatment

    Large, colorful, fun, type treatment for product packaging, helped shoppers easily identify the products meaning but wasn't overbearing or distracting to the product.

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    PHT Aerospace

    Logo Development

    Sky blue coloring and upward swooshing graphic help this mark represent the company's purpose.

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    RoadKing

    Logo Development

    This Communicator Award winning Logo says it all at first glance. Each element works well together to express the company's exact purpose. Its bold and simplistic design make it legible and easily recognizable at high speeds as well as on marketing materials and ad specialty give-a-ways.

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    Shamrock Lacrosse

    Brand Initiative

    Shamrock Lacrosse, now sold under Onyx Lacrosse, quickly became a contender in the production and sale of lacrosse equipment in the US. With huge marketing dollars behind their competitors Shamrock Lacrosse needed to take a more personal approach. The familiar shamrock icon was the main focus behind the brand. The "S" & "L" Shamrock logo was printed on stickers that were given away with each purchase.

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    Bogey Club

    Logo Development

    The sporty "NIKE" like swoosh of this mark and monochromatic green color scheme help suggest "golf". The compactness of the overall graphic works well online when used as buttons and within icons.

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    Team Schobel

    Brand Identity

    This project came to us with very specific instructions - Use the initials of the client's children as the brand's identity, Alison, Katie & Alex, Katie & Alex being twins.

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    TongueLasher Trailer Guard

    Name, Logo, Sell Sheet

    Product naming for canvas cover, made specifically to cover the connecting hardware of straight tongue trailers. Logo shown on sales materials, two-sided business card and product's outer casing help maintain consistency in the brand.